HUPALUPA

Since 2021, Airparx have been working with HUPALUPA to provide a modular outdoor mini air park solution for their HUPALUPA GO Festival - a mobile version of their current offering.

Along with manufacturing and installing this modular park, Airparx were tasked with designing bright and vibrant artwork that represented the HUPALUPA brand.

The main focus from Airparx was to push the boundaries with what's possible and perfect the measurements of sizes, pack sizes, dimensions and weight all for mobile use.

A collaborative approach with HUPALUPA was adopted as Airparx designers were to make sure all the challenges were discussed to meet operational requirements.

The key was to provide a range of different attractions that appealed to the age demographic of the festival. Dwell time and experience on the units were carefully designed to ensure users are on long enough to enjoy, and just short enough to keep motivation of return.

The mobile concept for festivals become so popular between 2021 and 2022 which involved 5 individual festivals. As the demand increased, so did expectation. Airparx created a 2nd unit in 2024 to meet the demand of a fantastic offering.